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Custom Software Development

Subscription products from zero to profitable.

Most SaaS products die in the gap between 'it works' and 'it grows'. The checkout is clunky. The onboarding leaks. The billing doesn't handle edge cases. We've shipped enough of these to build around the failure points: every SaaS we deliver comes with subscription infrastructure, product analytics, and the onboarding flows that actually get users to their first win.

What's included

  • Subscription & billing engine
  • Self-serve onboarding
  • Usage metering & quotas
  • Feature flagging
  • Analytics & funnel tracking
  • Multi-region deployment

How we deliver

  1. 1Product & pricing strategy
  2. 2SaaS architecture blueprint
  3. 3Beta launch build
  4. 4Payments & billing integration
  5. 5Growth instrumentation
30+
SaaS products shipped
8–12 wk
typical time to first paying customer
avg user activation rate improvement post-onboarding redesign
0
billing edge cases left unhandled

Technologies we use

  • Next.js
  • TypeScript
  • Stripe
  • Clerk
  • Auth0
  • PostHog
  • LaunchDarkly
  • AWS
  • Neon
  • Planetscale

Why Origin for SaaS Product Development

Pricing strategy before the first line of code

A wrong pricing model is unrecoverable without re-engineering the billing layer. We design pricing and metering into the architecture from day one.

Onboarding built for activation, not sign-up

Most SaaS products optimise for sign-ups. We design onboarding for time-to-value — the moment a user understands why they're paying for this.

Billing that handles the edge cases

Trial-to-paid, proration, dunning, refunds, tax — we've seen every billing edge case break a product in year two. We build around all of them.

Industries we serve

B2B SaaS
Team tools, workflow automation, analytics platforms
Developer Tools
APIs, SDKs, infrastructure products
HR & Ops
Payroll, scheduling, people management
Fintech
Expense tracking, accounting, financial planning
EdTech
Course platforms, learning management, assessments
They didn't just build the product — they thought about pricing, onboarding, and the billing model with us. That thinking saved us a full rebuild six months in.
PMPriya MenonCo-Founder, Workloop SaaS

Frequently asked questions

We have a SaaS idea but no technical spec — where do we start?
With a product and pricing strategy session. We help you map the core user journeys, define the MVP feature set (ruthlessly), and pick a pricing model that scales. From there we build a technical spec. Most clients have a working product within 8–12 weeks.
Can you build the billing and subscription system as well as the product?
Yes — and we'd rather you didn't bolt Stripe on yourself. Subscription billing is deceptively complex: trial periods, proration, upgrade/downgrade flows, dunning, tax handling, and invoice reconciliation. We implement a billing layer that handles these correctly from day one, not after your first billing cycle goes wrong.
How do you handle multi-tenancy and data isolation?
We use row-level security with a tenant_id on every table — it's simple to operate and sufficient for most SaaS. For stricter isolation requirements (healthcare, finance, enterprise customers who demand it), we use schema-per-tenant or DB-per-tenant with a routing layer. We'll recommend the right approach for your compliance requirements.
What's the difference between an MVP and a prototype?
A prototype is something you show investors on a screen. An MVP is something real users pay for and rely on daily. We build MVPs — production-grade, tested, monitored code that handles real traffic, real payments, and real errors. Not a demo that needs a full rebuild before it can scale.
Do you help with go-to-market as well as the build?
We're not a marketing agency, but we wire in the analytics and tracking infrastructure that makes go-to-market decisions data-driven: funnel analytics, cohort retention, feature adoption rates. We also introduce you to our network of growth and marketing partners if you need the full stack.

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